Originally published by Tricore: April 20, 2017
SQL Server 2016 introduced three new principal security features: Always Encrypted, dynamic data masking, and row level security.
In this blog, I'm going to introduce the dynamic data masking (DDM) feature.
IntroductionDDM limits sensitive data exposure by masking it to non-privileged users. This helps prevent unauthorized access to sensitive data by enabling customers to designate how much of the sensitive data to reveal with minimum impact on the application layer. DDM can be configured on the database to hide sensitive data as the result sets of queries over designated database fields. The data in the database is not changed.
Because masking rules are applied in the query results, dynamic data masking is easy to use with existing applications.
DDM is available in SQL Server 2016 and Azure SQL Database, and is configured by using Transact-SQL commands. For additional information about configuring dynamic data masking by using the Azure portal, see the Microsoft Azure SQL Database documentation .
How DDM worksDynamic data masking rules can be defined on particular columns, indicating how the data in those columns will appear when queried. There are no physical changes to the data in the database itself. The data remains intact and is fully available to authorized users or applications. Database operations remain unaffected, and masked data has the same data type as the original data, so DDM can often be applied without making any changes to database procedures or application code.

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To add a data mask on a certain column in the database, all you need to do is alter that column by adding a mask and specifying the required masking type. The following types of masks are available:
default masking , which fully masks the original value. partial masking where you specify part of the data to expose random masking , which replaces the numeric value with a random value within a specified range. email masking , which exposes the first character and keeps the email format.In addition to the syntax shown in the following sections for the different types of masking, you can also configure masking functions on columns at the time of table creation, as in the following example:
CREATE TABLE [CUSTOMER] ( [CustId] INT IDENTITY (1,1) NOT NULL, [Title] NVARCHAR(8) NULL, [FirstName] VARCHAR(32) NOT NULL, [LastName] VARCHAR(32) MASKED WITH (FUNCTION='partial(2,"----",0)') NOT NULL, [EmailAddress] NVARCHAR(50) MASKED WITH (FUNCTION='email()') NOT NULL, [Phone] NVARCHAR(128) MASKED WITH (FUNCTION='default()') NULL, ); Default maskingThe default mask masks the full data according to the data types of the designated fields.
For string data types, use XXXX or fewer X's if the size of the field is less than four characters ( char , nchar , varchar , nvarchar , text , or ntext ). For numeric data types, use a zero value ( bigint , bit , decimal , int , money , numeric , smallint , smallmoney , tinyint , float , or real ). For date and time data types, use 01.01.2000 00:00:00.0000000 ( date , datetime2 , datetime , datetimeoffset , smalldatetime , or time ). For binary data types, use a single byte of ASCII value 0 ( binary , varbinary , or image ).The following syntax provides examples for default masking:
Phone# varchar(12) MASKED WITH (FUNCTION = 'default()') NULL ALTER COLUMN Gender ADD MASKED WITH (FUNCTION = 'default()') Partial masking The partial masking method exposes the first and last letters and adds a customer padding string in the middle (prefix,[padding],suffix). FirstName varchar(100) MASKED WITH (FUNCTION = 'partial(prefix,[padding],suffix)') NULL ALTER COLUMN [PhoneNumber] ADD MASKED WITH (FUNCTION = 'partial(1,"XXXXXXX",0)') Random maskingThe random masking function can be defined on any numeric type to mask the original value with a random value within a specified range.
Account_Number bigint MASKED WITH (FUNCTION = 'random([start range],[end range])') ALTER COLUMN [Month] ADD MASKED WITH (FUNCTION = 'random(1,12)') Email maskingThe email masking method exposes the first letter of an email address and the constant suffix ".com" in the form of an email address (aXXX@XXXX.com).
Email varchar(100) MASKED WITH (FUNCTION = 'email()') NULL ALTER COLUMN Email ADD MASKED WITH (FUNCTION = 'email()') PermissionsYou do not need any special permissions to create a table with a dynamic data mask. You need only the standard CREATE TABLE and ALTER on schema permissions.
Adding, replacing, or removing the mask of a column requires the ALTER ANY MASK permission and ALTER permission on the table. Users with SELECT permission on a table can view the table data. Columns that are defined as masked will display the masked data. Grant the UNMASK permission to a user to enable them to retrieve unmasked data from the columns for which masking is defined.
The CONTROL permission on the database includes both the ALTER ANY MASK and UNMASK permission.
Best practices and common use casesCreating a mask on a column does not prevent updates to that column. Although users receive masked data when querying the masked column, the same users can update the data if they have write permissions. A proper access control policy should still be used to limit update permissions.
Using SELECT INTO or INSERT INTO to copy data from a masked column into another table results in masked data in the target table.
Dynamic data masking is applied when you run SQL Server Import and Export. A database containing masked columns will result in a backup file with masked data (assuming it is exported by a user without UNMASK privileges), and the imported database will contain statically masked data.
Query for masked columnsUse the sys.masked_columns view to query for table-columns that have a masking function applied to them. This view inherits from the sys.columns view. It returns all columns in the sys.columns view plus the is_masked and masking_function columns, which indicate if the column is masked, and if so, which masking function is defined. This view shows only the columns on which there is a masking function applied.
SELECT c.name, tbl.name as table_name, c.is_masked, c.masking_function FROM sys.masked_columns AS c JOIN sys.tables AS tbl ON c.[object_id] = tbl.[object_id] WHERE is_masked = 1; Limitations and restrictionsA masking rule cannot be defined for the following column types:
Encrypted columns (Always Encrypted) FILESTREAM COLUMN_SET or a sparse column that is part of a column set A mask cannot be configured on a computed column, but if the computed column depends on a column with a MASK, then the computed column will return masked data A column with data masking cannot be a key for a FULLTEXT index For users without with the UNMASK permission, the deprecated READTEXT, UPDATETEXT, and WRITETEXT statements do not function properly on a column configured for dynamic data masking Add or edit a mask on an existing columnUse the ALTER TABLE statement to add a mask to an existing column in the table, or to edit the mask on that column. The following example adds a masking function to the LastName column:
ALTER COLUMN LastName ADD MASKED WITH (FUNCTION = 'partial(2,"XXX",0)'); Grant permissions to view unmasked dataGranting the UNMASK permission allows a user to see the unmasked data. Use the following command to grant the UNMASK permission:
GRANT UNMASK TO TestUser;To remove the UNMASK permission from a user, use the following command:
REVOKE UNMASK TO TestUser; Dropping a dynamic data maskThe following statement drops the mask on the LastName column created in the example in the "Add or edit a mask on an existing column" section:
ALTER TABLE TableName ALTER COLUMN LastName DROP MASKED; ConclusionThe purpose of DDM is to limit exposure of sensitive data, preventing users who should not have access to the data from viewing it. DDM does not aim to prevent database users from connecting directly to the database and running exhaustive queries that expose pieces of the sensitive data. DDM is complementary to other SQL Server security features (auditing, encryption, row level security, and so on), and it is highly recommended that you use this feature in conjunction with them in order to better protect the sensitive data in the database.
References https://msdn.microsoft.com/en-in/library/mt130841.aspx https://www.codeproject.com/Articles/1084808/Dynamic-Data-Masking-in-SQL-Server